On 28 March 2025 the ICO published new guidance on anonymisation and pseudonymisation. The guidance covers:
- The key concepts of pseudonymisation and anonymisation
- Identifiability (including the “reasonably likely” and “motivated intruder” tests)
- How pseudonymisation can assist in compliance
- Accountability and governance requirements for anonymisation
- Case studies covering recruitment analytics and market insights
You can find the full guidance here.
If you are considering a project involving anonymisation/pseudonymisation and would like some business friendly, tailored advice, please get in touch by emailing hello@hellodpo.com